Web Scraping’s 2013 Review – part 2

As promised we came back with the second part of this year’s web scraping review. Today we will focus not only on events of 2013 that regarded web scraping but also Big data and what this year meant for this concept.

First of all, we could not talked about the conferences in which data mining was involved without talking about TED conferences. This year the speakers focused on the power of data analysis to help medicine and to prevent possible crises in third world countries. Regarding data mining, everyone agreed that this is one of the best ways to obtain virtual data.

Also a study by MeriTalk  a government IT networking group, ordered by NetApp showed this year that companies are not prepared to receive the informational revolution. The survey found that state and local IT pros are struggling to keep up with data demands. Just 59% of state and local agencies are analyzing the data they collect and less than half are using it to make strategic decisions. State and local agencies estimate that they have just 46% of the data storage and access, 42% of the computing power, and 35% of the personnel they need to successfully leverage large data sets.

Some economists argue that it is often difficult to estimate the true value of new technologies, and that Big Data may already be delivering benefits that are uncounted in official economic statistics. Cat videos and television programs on Hulu, for example, produce pleasure for Web surfers — so shouldn’t economists find a way to value such intangible activity, whether or not it moves the needle of the gross domestic product?

We will end this article with some numbers about the sumptuous growth of data available on the internet.  There were 30 billion gigabytes of video, e-mails, Web transactions and business-to-business analytics in 2005. The total is expected to reach more than 20 times that figure in 2013, with off-the-charts increases to follow in the years ahead, according to researches conducted by Cisco, so as you can see we have good premises to believe that 2014 will be at least as good as 2013.

Source:http://thewebminer.com/blog/2013/12/

Scraping Online Communities for your Outreach Campaigns

Online communities offer a wealth of intelligence for blog owners and business owners alike.

Exploring the data within popular communities will help you to understand who the major influencers are, what content is popular and who are the key content aggregators within your niche.

This is all fair and well to talk about, but is it feasible to be manually sorting through online communities to find this information out? Probably not.

This is where data scraping comes in.
What is Scraping and What Can it do?

I’m not going to go into great detail on what data scraping actually means, but to simplify this, here’s a definition from the Wikipedia page:

    “Data scraping is a technique in which a computer program extracts data from human-readable output coming from another program.”

Let me explain this with a little example…

Imagine a huge community full of individuals within your industry. Each person within the community has a personal profile page that contains information about their interests, contact details, social profiles, etc.

If you were tasked with gathering all of this data on all of the individuals then you might start to hyperventilating at the thought of all the copy and pasting you’d need to do.

Well, an alternative is to scrape all of this content so that you can automate all of this process and easily export all of this information into a manageable, more consumable format in a matter of seconds. It’d be pretty awesome, right?
Luckily for you, I’m going to show you how to do just that!
The Example of Inbound.org

Recently, I wanted to gather a list of digital marketers that were fairly active on social media and shared a lot of content online within communities. These people were going to be some of my core targets to get content from the blog in front of.

To do this, I first found some active communities online where these types of individuals hang out. Being a digital marketer myself, this process was fairly easy and I chose Inbound.org as my starting place.

Scoping out Data Requirements
Each community is different and you’ll be able to gather varying information within each.

The place to look for this information is within the individual user profile pages. This is usually where the contact information or links to social media accounts are likely to be displayed.

For this particular exercise, I wanted to gather the following information:

    Full name
    Job title
    Company name and URL
    Location
    Personal website URL
    Twitter URL, handle and follower/following stats
    Google+ URL, follower count and list of contributor URLs
    Profile image URL
    Facebook URL
    LinkedIn URL

With all of this information I’ll be able to get a huge amount of intelligence about the community members. I’ll also have a list of social media accounts to add and engage with.
On top of this, with all the information on their websites and sites that they write for, I’ll have a wealth of potential link building prospects to work on.

Inbound.org Profiles

You’ll see in the above screenshot that a few of the pieces of data are available to see on the Inbound.org user profiles. We’ll need to get the other bits of information from the likes of Twitter and Google+, but this will all stem from the scraping of Inbound.org.

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Scraping the Data

The idea behind this is that we can set up a template based on one of the user profiles and then automate the data gathering across the rest of the profiles on the site.

This is where you’ll need to install the SEO Tools plugin for Excel (it’s free). If you’ve not used this plugin before, don’t worry – I’ve put together a full tutorial here.

Once you’ve installed the plugin, you’re good to go on the actual scraping side of things…
Quick Note: Don’t worry if you don’t have a good knowledge of coding – you don’t need it. All you’ll need is a very basic understanding of reading some code and some basic Excel skills.

To begin with, you’ll need to do a little Excel admin. Simply add in some column titles based around the data that you’re gathering. For example, with my example of Inbound.org, I had, ‘Name’, ‘Position’, ‘Company’, ‘Company URL’, etc. which you can see in the screenshot below. You’ll also want to add in a sample profile URL to work on building the template around.

spreadsheet admin
Now it’s time to start getting hands on with XPath.
How to Use XPathOnURL()

This handy little formula is made possible within Excel by the SEO Tools plugin. Now, I’m going to keep this very basic because there are loads of XPath tutorials available online that can go into the very advanced queries that are possible to use.

For this, I’m simply going to show you how to get the data we want and you can have a play around yourself afterwards (you can download the full template at the end of this post).

Here’s an example of an XPath query that gathers the name of the person within the profile that we’re scraping:

=XPathOnUrl(A2, "//*[@id='user-profile']/h2")

A2 is simply referencing the cell that contains the URL that we’re scraping. You’ll see in the screenshot above that this is Jason Acidre’s profile page.

The next part of the formula is the XPath.

What this essentially says is to scrape through the HTML to find a tag that has ‘user-profile’ id attached to it. This could be a div, span, a or whatever.

Once it’s found this tag, it then needs to look at the first h2 tag within this area and grab the text within it. This is Jason’s name, which you’ll see in the screenshot below of the code:

website code

Don’t be put off at this stage because you don’t need to go manually trawling through code to build these queries, there’s a much simpler way.

The easiest way to do this is by right-clicking on the element you want to scrape on the webpage (within Chrome); for example, on Inbound.org, this would be the profile name. Now click ‘Inspect element’.

inspect element

The developer tools window should now appear at the bottom of your browser (or in a separate window). Within that, you should see the element that you’ve drilled down on.

All you need to do now is right-click on it and press ‘Copy XPath’.
copy XPath

This will now copy the XPath code for your Excel formula to the clipboard. You’ll just need to add in the first part of the query, i.e. =XPathOnUrl(A2,

You can then paste in the copied XPath after this and add a closing bracket.

Note: When you use ‘Copy XPath’ it will wrap some parts of the code in double apostrophes (“) which you’ll need to change to single apostrophes. You’ll also need to wrap the copied XPath in double apostrophes.

Your finished code will look like this:
=XPathOnUrl(A2, "//*[@id='user-profile']/h2")

You can then apply this formula against any Inbound.org profile and it will automatically grab the user’s full name. Pretty good, right?

Check out the full video tutorial below that I’ve put together that talks you through this whole process:

[sws_blue_box box_size=””] Want more useful video tutorials? Subscribe to my YouTube channel now![/sws_blue_box]

XPath Examples for Grabbing Other Data

As you’re probably starting to see, this technique could be scaled across any website online. This makes big data much more attainable and gives you the kind of results that an expensive paid tool would offer without any of the cost – bonus!

Here’s a few more examples of XPath that you can use in conjunction with the SEO Tools plugin within Excel to get some handy information.

Twitter Follower Count

If you want to grab the number of followers for a Twitter user then you can use the following formula. Simply replace A2 with the Twitter profile URL of the user you want data on. Just a quick word of warning with this one; it looks like it’s really long and complicated, but really I’ve just used another Excel formula to snip of the text ‘followers’ from the end.

=RIGHT(XPathOnUrl(D57,"//li[@class='ProfileNav-item ProfileNav-item--followers']"),LEN(XPathOnUrl(D57,"//li[@class='ProfileNav-item ProfileNav-item--followers']"))-10)

Google+ Follower Count

Like with the Twitter follower formula, you’ll need to replace A2 with the full Google+ profile URL of the user you want this data for.

=XPathOnUrl(H67,"//span[@class='BOfSxb']")

List of ‘Contributor to’ URLs

I don’t think I need to tell you the value of pulling in a list of websites that someone contributes content to. If you do want to know then check out this post that I wrote.

This formula is a little more complex than the rest. This is because I’m pulling in a list of URLs as opposed to just one entity. This requires me to use the StringJoin function to separate all of the outputs with a comma (or whatever character you’d like).

Also, you may notice that there is an additional section to the XPath query, “href”. This pulls in the link within the specific code block instead of the text.

As you’ll see in the full Inbound.org scraper template that I’ve made, this is how I pull in the Twitter, Google+, Facebook and LinkedIn profile links.

You’ll want to replace A2 with the Google+ profile URL of the person you wish to gather data on.

=StringJoin(", ",XPathOnUrl(A2,"//a[@rel='contributor-to nofollow']","href"))

Twitter Profile Image URL
If you want to get a large version of someone’s Twitter profile image then I’ve got just the thing for you.
Again, you’ll just need to substitute A2 with their Twitter profile URL.
=XPathOnUrl(A2,"//*[@class='profile-picture media-thumbnail js-tooltip']","data-resolved-url-large")


Some Findings from the Data I’ve Gathered

With all big data sets will come some interesting findings. Here’s a few little things that I’ve found from the top 100 influential users on Inbound.org.

average followers chart

The chart above maps out the average number of followers that the top 100 users have on both Twitter (12,959) and Google+ (9,601). As well as this, it shows the average number of users that they follow on Twitter (1,363).

The next thing that I’ve looked at is the job titles of the top 100 users. You can see the most common occurrences of terms within the tag cloud below:

Job titlesFinally, I had a look through all of the domains listed within each of the top 100 Inbound.org users’ Google+ ‘contributor to’ sections and mapped out the most frequently mentioned sites.

Here’s the spread of domains that were the most popular to be contributed to:

domain frequency
It Doesn’t Stop There

As you’ve probably gathered, this can be scaled out across pretty much any community/forum/directory/website online.

With this kind of intelligence in your armoury, you’ll be able to gather more intelligence on your targets and increase the effectiveness of your outreach campaigns dramatically.

Also, as promised, you can download my full Inbound.org scraper template below:

[sdfile url=”http://www.matthewbarby.com/goodies/MatthewBarby-Inbound-Scraper.xlsx” redirect=”http://www.matthewbarby.com/thanks-downloading-inbound-scraper/”]

TL;DR

    Online communities hold valuable data on your target audiences – use it!
    Scale out your intelligence gathering by brushing up on your XPath.
    Download my Inbound.org scraper template and let it work its magic.

Source: http://www.matthewbarby.com/scraping-communities-with-xpath/

Outsourcing Data Mining is a Wise Business Decision

Most businesses nowadays have a large volume of raw data that is never processed, because of the lack of time or resources. If your business is facing a similar situation, then you are missing out on valuable information. Without the right information, your company will be unable to make accurate business decisions.

The right information can play a key role in promoting the growth of your business. When unprocessed data is entered, filtered, classified and converted into a workable format, it can be used to maximize your profits, ameliorate your risks and run a seamless workflow.

Over the years, data mining has proved to be extremely useful in various industries, be it, healthcare, direct marketing, e-commerce, finance, customer relationship management or telecommunications. With the right information, companies have been able to make fast and effective business decisions.

Why outsource data mining?

Data mining requires the expertise of professional business and financial analysts who understand how to acquire important information from vast amounts of data. If data mining is done in-house, it can become expensive and time consuming. It can also shift your focus away from core business activities. Outsourcing data mining on the other hand is more fast, cost-effective and can give you access to professional services.

4 commonly outsourced data mining functions

Most companies outsource one or more of the following data mining functions to India:

1. Data congregation: Data is extracted from various web pages and websites, by using methods like web and screen scraping. The collected data is then entered into a database.

2. Contact data collection: Different websites are searched and information concerning contacts is collected.

3. E-commerce data: Data about varied online stores are collected, taking into account information about prices, discounts and products.

4. Data about competitors: Data about business competitors are collected to help a company gauge itself against its competition. With such valuable data, you can effectively re-design your marketing strategy and pricing matrix.

8 advantages of outsourcing data mining to India

With data mining out of your hands, your business can make huge savings in terms of time, money and infrastructure. The following are some of the benefits that you can leverage by outsourcing data mining to India:

    Get qualified and highly skilled data mining experts to work for you at an extremely affordable cost

    Be assured of the quality of information, as Indian data entry companies only extract information from reliable websites and databases

    Save on the cost of investing on the latest data mining software and technology, as your Indian service provider will be making these investments

    Get your data processed within a short turnaround time of 3,6 or 12 hours as Indian data mining companies can provide efficient data mining within a few hours

    When compared to in-house data mining, outsourcing data mining can be a lot cheaper and also bring you better results

    Stay assured about the complete privacy, security and confidentiality of your valuable data as Indian data mining companies use the latest technology to ensure 100% safety

    Get access to data with a wide market coverage as your Indian data mining provider will be serving many business with varied data mining needs

    Improve your overall productivity and generate more profits by making informed decisions about your business

Have you outsourced data mining before? If yes, which data mining service did you outsource? Did you find outsourcing more advantageous that in-house data mining. Let us know.

Source: http://blog.flatworldsolutions.com/outsourcing-data-mining-is-a-wise-business-decision/

Scraping websites using the Scraper extension for Chrome

If you are using Google Chrome there is a browser extension for scraping web pages. It’s called “Scraper” and it is easy to use. It will help you scrape a website’s content and upload the results to google docs.

Walkthrough: Scraping a website with the Scraper extension

•     Open Google Chrome and click on Chrome Web Store
•     Search for “Scraper” in extensions
•     The first search result is the “Scraper” extension
•     Click the add to chrome button.
•     Now let’s go back to the listing of UK MPs
•     Open http://www.parliament.uk/mps-lords-and-offices/mps/
•     Now mark the entry for one MP
•     http://farm9.staticflickr.com/8490/8264509932_6cc8802992_o_d.png
•     Right click and select “scrape similar…”
•     http://farm9.staticflickr.com/8200/8264509972_f3a9e5d8e8_o_d.png
•     A new window will appear – the scraper console
•     http://farm9.staticflickr.com/8073/8263440961_9b94e63d56_b_d.jpg
•     In the scraper console you will see the scraped content
•     Click on “Save to Google Docs…” to save the scraped content as a Google Spreadsheet.

Walkthrough: extended scraping with the Scraper extension

Note: Before beginning this recipe – you may find it useful to understand a bit about HTML. Read our HTML primer.

Easy wasn’t it? Now let’s do something a little more complicated. Let’s say we’re interested in the roles a specific actress played. The source for all kinds of data on this is the IMDB (You can also search on sites like DBpedia or Freebase for this kinds of information; however, we’ll stick to IMDB to show the principle)

    Let’s say we’re interested in creating a timeline with all the movies the Italian actress Asia Argento ever starred; where do we start?

    The IMDB has a quite comprehensive archive of actors. Asia Argento’s site is: http://www.imdb.com/name/nm0000782/

    If you open the page you’ll see all the roles she ever played, together with a title and the year – let’s scrape this information

    Try to scrape it like we did above

    You’ll see the list comes out garbled – this is because the list here is structured quite differently.

    Go to the scraper console. Notice the small box on the upper left, saying XPath?

    XPath is a query language for HTML and XML.

    XPath can help you find the elements in the page you’re interested in – all you need to do is find the right element and then write the xpath for it.

    Now let’s assemble our table.

    You’ll see that our current Xpath – the one including the whole information is “//div[3]/div[3]/div[2]/div”

    http://farm9.staticflickr.com/8344/8264510130_ae31697fde_o_d.png

    Xpath is very simple it tells the computer to look at the HTML document and select <div> element number 3, then in this the third one, the second one and then all <div> elements (which if you count down our list, results in exactly where you are right now.

•     However, we’d like to have the data separated out.
•     To do this use the columns part of the scraper console…
•     Let’s find our title first – look at the title using Inspect Element
•     http://farm9.staticflickr.com/8355/8263441157_b4672d01b2_o_d.png
•     See how the title is within a <b> tag? Let’s add the tag to our xpath.
•     The expression seems to work well: let’s make this our first column
•     In the “Columns” section, change the name of the first column to “title”
•     Now let’s add the XPATH for the title to it
•     The xpaths in the columns section are relative, that means “./b” will select the <b> element
•     add “./b” to the xpath for the title column and click “scrape”
•     http://farm9.staticflickr.com/8357/8263441315_42d6a8745d_o_d.png
•     See how you only get titles?
•     Now let’s continue for year? Years are within one <span>
•     Create a new column by clicking on the small plus next to your “title” column
•     Now create the “year” column with xpath “./span”
•     http://farm9.staticflickr.com/8347/8263441355_89f4315a78_o_d.png
•     Click on scrape and see how the year is added
•     See how easily we got information out of a less structured webpage?

Source: http://schoolofdata.org/handbook/recipes/scraper-extension-for-chrome/

Screen-scraping with WWW::Mechanize

Screen-scraping is the process of emulating an interaction with a Web site - not just downloading pages, but filling out forms, navigating around the site, and dealing with the HTML received as a result. As well as for traditional lookups of information - like the example we'll be exploring in this article - we can use screen-scraping to enhance a Web service into doing something the designers hadn't given us the power to do in the first place. Here's an example:

I do my banking online, but get quickly bored with having to go to my bank's site, log in, navigate around to my accounts and check the balance on each of them. One quick Perl module (Finance::Bank::HSBC) later, and now I can loop through each of my accounts and print their balances, all from a shell prompt. Some more code, and I can do something the bank's site doesn't ordinarily let me - I can treat my accounts as a whole instead of individual accounts, and find out how much money I have, could possibly spend, and owe, all in total.

Another step forward would be to schedule a crontab every day to use the HSBC option to download a copy of my transactions in Quicken's QIF format, and use Simon Cozens' Finance::QIF module to interpret the file and run those transactions against a budget, letting me know whether I'm spending too much lately. This takes a simple Web-based system from being merely useful to being automated and bespoke; if you can think of how to write the code, then you can do it. (It's probably wise for me to add the caveat, though, that you should be extremely careful working with banking information programatically, and even more careful if you're storing your login details in a Perl script somewhere.)

Back to screen-scrapers, and introducing WWW::Mechanize, written by Andy Lester and based on Skud's WWW::Automate. Mechanize allows you to go to a URL and explore the site, following links by name, taking cookies, filling in forms and clicking "submit" buttons. We're also going to use HTML::TokeParser to process the HTML we're given back, which is a process I've written about previously.

The site I've chosen to demonstrate on is the BBC's Radio Times site, which allows users to create a "Diary" for their favorite TV programs, and will tell you whenever any of the programs is showing on any channel. Being a London Perl M[ou]nger, I have an obsession with Buffy the Vampire Slayer. If I tell this to the BBC's site, then it'll tell me when the next episode is, and what the episode name is - so I can check whether it's one I've seen before. I'd have to remember to log into their site every few days to check whether there was a new episode coming along, though. Perl to the rescue! Our script will check to see when the next episode is and let us know, along with the name of the episode being shown.

Here's the code:

  #!/usr/bin/perl -w
  use strict;
  use WWW::Mechanize;
  use HTML::TokeParser;

If you're going to run the script yourself, then you should register with the Radio Times site and create a diary, before giving the e-mail address you used to do so below.

  my $email = ";
  die "Must provide an e-mail address" unless $email ne ";

We create a WWW::Mechanize object, and tell it the address of the site we'll be working from. The Radio Times' front page has an image link with an ALT text of "My Diary", so we can use that to get to the right section of the site:

  my $agent = WWW::Mechanize->new();
  $agent->get("http://www.radiotimes.beeb.com/");
  $agent->follow("My Diary");

The returned page contains two forms - one to allow you to choose from a list box of program types, and then a login form for the diary function. We tell WWW::Mechanize to use the second form for input. (Something to remember here is that WWW::Mechanize's list of forms, unlike an array in Perl, is indexed starting at 1 rather than 0. Our index is, therefore,'2.')

  $agent->form(2);

Now we can fill in our e-mail address for the '<INPUT name="email" type="text">' field, and click the submit button. Nothing too complicated.

  $agent->field("email", $email);
  $agent->click();

WWW::Mechanize moves us to our diary page. This is the page we need to process to find the date details from. Upon looking at the HTML source for this page, we can see that the HTML we need to work through is something like:

  <input>
  <tr><td></td></tr>
  <tr><td></td><td></td><td class="bluetext">Date of episode</td></tr>
  <td></td><td></td>
  <td class="bluetext"><b>Time of episode</b></td></tr>
  <a href="page_with_episode_info"></a>

This can be modeled with HTML::TokeParser as below. The important methods to note are get_tag - which will move the stream on to the next opening for the tag given - and get_trimmed_text, which returns the text between the current and given tags. For example, for the HTML code "<b>Bold text here</b>", my $tag = get_trimmed_text("/b") would return "Bold text here" to $tag.

Also note that we're initializing HTML::TokeParser on '\$agent->{content}' - this is an internal variable for WWW::Mechanize, exposing the HTML content of the current page.

  my $stream = HTML::TokeParser->new(\$agent->{content});
  my $date;
    # <input>
  $stream->get_tag("input");
  # <tr><td></td></tr><tr>
  $stream->get_tag("tr"); $stream->get_tag("tr");
  # <td></td><td></td>
  $stream->get_tag("td"); $stream->get_tag("td");
  # <td class="bluetext">Date of episode</td></tr>
  my $tag = $stream->get_tag("td");
  if ($tag->[1]{class} and $tag->[1]{class} eq "bluetext") {
      $date = $stream->get_trimmed_text("/td");
      # The date contains '&nbsp;', which we'll translate to a space.
      $date =~ s/\xa0/ /g;
  }
   # <td></td><td></td>
  $stream->get_tag("td");
  # <td class="bluetext"><b>Time of episode</b> 
  $tag = $stream->get_tag("td");
  if ($tag->[1]{class} eq "bluetext") {
      $stream->get_tag("b");
      # This concatenates the time of the showing to the date.
      $date .= ", from " . $stream->get_trimmed_text("/b");
  }
  # </td></tr><a href="page_with_episode_info"></a>
  $tag = $stream->get_tag("a");
  # Match the URL to find the page giving episode information.
  $tag->[1]{href} =~ m!src=(http://.*?)'!;

We have a scalar, $date, containing a string that looks something like "Thursday 23 January, from 6:45pm to 7:30pm.", and we have an URL, in $1, that will tell us more about that episode. We tell WWW::Mechanize to go to the URL:

  $agent->get($1);

The navigation we want to perform on this page is far less complex than on the last page, so we can avoid using a TokeParser for it - a regular expression should suffice. The HTML we want to parse looks something like this:

  <br><b>Episode</b><br>  The Episode Title<br>

We use a regex delimited with '!' in order to avoid having to escape the slashes present in the HTML, and store any number of alphanumeric characters after some whitespace, all between <br> tags after the Episode header:

  $agent->{content} =~ m!<br><b>Episode</b><br>\s+?(\w+?)<br>!;

$1 now contains our episode, and all that's left to do is print out what we've found:

  my $episode = $1;
  print "The next Buffy episode ($episode) is on $date.\n";

And we're all set. We can run our script from the shell:

  $ perl radiotimes.pl

  The next Buffy episode (Gone) is Thursday Jan. 23, from 6:45 to 7:30 p.m.
I hope this gives a light-hearted introduction to the usefulness of the modules involved. As a note for your own experiments, WWW::Mechanize supports cookies - in that the requestor is a normal LWP::UserAgent object - but they aren't enabled by default. If you need to support cookies, then your script should call "use HTTP::Cookies; $agent->cookie_jar(HTTP::Cookies->new);" on your agent object in order to enable session-volatile cookies for your own code.
Happy screen-scraping, and may you never miss a Buffy episode again.

Source: http://www.perl.com/pub/2003/01/22/mechanize.html

Why Businesses Need Data Scraping Service?

With the ever-increasing popularity of internet technology there is an abundance of knowledge processing information that can be used as gold if used in a structured format. We all know the importance of information. It has indeed become a valuable commodity and most sought after product for businesses. With widespread competition in businesses there is always a need to strive for better performances.

Taking this into consideration web data scraping service has become an inevitable component of businesses as it is highly useful in getting relevant information which is accurate. In the initial periods data scraping process included copying and pasting data information which was not relevant because it required intensive labor and was very costly. But now with the help of new data scraping tools like Mozenda, it is possible to extract data from websites easily. You can also take the help of data scrapers and data mining experts that scrape the data and automatically keep record of it.

How Professional Data Scraping Companies and Data Mining Experts Device a Solution?

Data Scraping Plan and Solutions

ImageCredit:http://www.loginworks.com/images/newscapingpage/data-as-service-plan.png

Why Data Scraping is Highly Essential for Businesses?

Data scraping is highly essential for every industry especially Hospitality, eCommerce, Research and Development, Healthcare, Financial and data scraping can be useful in marketing industry, real estate industry by scraping properties, agents, sites etc., travel and tourism industry etc. The reason for that is it is one of those industries where there is cut-throat competition and with the help of data scraping tools it is possible to extract useful information pertaining to preferences of customers, their preferred location, strategies of your competitors etc.

It is very important in today’s dynamic business world to understand the requirements of your customers and their preferences. This is because customers are the king of the market they determine the demand. Web data scraping process will help you in getting this vital information. It will help you in making crucial decisions which are highly critical for the success of business. With the help of data scraping tools you can automate the data scraping process which can result in increased productivity and accuracy.

Reasons Why Businesses Opt. For Website Data Scraping Solutions:

Website Scraping
Demand For New Data:

There is an overflowing demand for new data for businesses across the globe. This is due to increase in competition. The more information you have about your products, competitors, market etc. the better are your chances of expanding and persisting in competitive business environment. The manner in which data extraction process is followed is also very important; as mere data collection is useless. Today there is a need for a process through which you can utilize the information for the betterment of the business. This is where data scraping process and data scraping tools come into picture.

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Capitalize On Hot Updates:

Today simple data collection is not enough to sustain in the business world. There is a need for getting up to date information. There are times when you will have the information pertaining to the trends in the market for your business but they would not be updated. During such times you will lose out on critical information. Hence; today in businesses it is a must to have recent information at your disposal.

The more recent update you have pertaining to the services of your business the better it is for your growth and sustenance. We are already seeing lot of innovation happening in the field of businesses hence; it is very important to be on your toes and collect relevant information with the help of data scrapers. With the help of data scrapping tools you can stay abreast with the latest developments in your business albeit; by spending extra money but it is necessary tradeoff in order to grow in your business or be left behind like a laggard.

Analyzing Future Demands:

Foreknowledge about the various major and minor issues of your industry will help you in assessing the future demand of your product / service. With the help of data scraping process; data scrapers can gather information pertaining to possibilities in business or venture you are involved in. You can also remain alert for changes, adjustments, and analysis of all aspects of your products and services.

Appraising Business:

It is very important to regularly analyze and evaluate your businesses. For that you need to evaluate whether the business goals have been met or not. It is important for businesses to know about your own performance. For example; for your businesses if the world market decides to lower the prices in order to grow their customer base you need to be prepared whether you can remain in the industry despite lowering the price. This can be done only with the help of data scraping process and data scraping tools.

Source:http://www.habiledata.com/blog/why-businesses-need-data-scraping-service

Web Scraping Enters Politics

Web scraping is becoming an essential tool in gaining an edge over everything about just anything. This is proven by international news on US political campaigns, specifically by identifying wealthy donors. As is commonly known, election campaigns should follow a rule regarding the use of a certain limited amount of money for the expenses of each candidate. Being so, much of the campaign activities must be paid by supporters and sponsors.

It is not a surprise then that even politics is lured to make use of the dynamic and ever growing data mining processes. Once again, web mining has proven to be an essential component of almost all levels of human existence, the society, and the world as a whole. It proves its extraordinary capacity to dig precious information to reach the much aspired for goals of every individual.

Mining for personal information

The CBC News online very recently disclosed that the US Republican presidential candidate Mitt Romney has used data mining in order to identify rich donors. It is reported that the act of getting personal information such as the buying history and church attendance were vital in this incident. Through this information, the party was able to identify prospective rich donors and indeed tap them. As a businessman himself, Romney knows exactly how to fish and where the fat fish are. Moreover, what is unique about the identified donors is that they have never been donating before.

Source:http://www.loginworks.com/blogs/web-scraping-blogs/web-scraping-enters-politics/